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Feed the Minds of Youth 2017

November 1st, 2017 marked our annual Feed the Minds of Youth/Take Your Kids to Work day which included over 70 luncheons and events held at local Institute chapter offices and insurance organizations across Canada. The combined efforts of everyone supporting this day resulted in over 1100 grade 9 students being reached as they learned about careers in the insurance industry. We couldn’t be more thankful for the tremendous support of everyone who was involved in putting together these events and are pleased to report yet another round of extremely positive feedback from participants, parents, and partners. Please see below for some highlights!


I liked… “how I was able to get a snapshot of the kinds of jobs in the insurance industry. I could easily get feedback if I’m unsure about anything”
I learned … “to work hard no matter what and that insurance is not what you think it is”
“The importance of insurance in everyday life”
I was most interested in… “learning about the different job opportunities that come from insurance”


I liked… “being able to bring my daughter to this event, which explains the industry far better than I could do so in such a short space of time”
I learned… “about the connections between different types of education and how they can be involved in insurance”
I was most interested in… “Listening to the variety of information provided by the guest speakers, which is a small indication of how diverse the insurance industry really is.”

“…thank you once again for coming out to our office and speaking to our group of kids. It was a great session and we all learned something new. One of the managers leaned over to me during your presentation and said, ‘I didn’t know that’s where the term underwriter came from!”

Thank you to everyone who participated this year, whether you were hosting or attending the event! Your support is invaluable as is the impact this one day event has on students across the nation in helping them understand the role and importance of insurance as a career. We look forward continuing this tradition and hope to see you next year!

In case you missed it this year, we would be happy to have you participate in 2018! If you are a parent and you’d like more information on how you can be a part of our luncheons or if you’re a partner and are interested in ordering some resources for your event, click here for details!
If you’re a high school student and are curious about what working in insurance looks like, click here to watch a video or take this quiz to learn more about how you can find your place in insurance.

Category : Career Advice, Events